SEO Specialist

SEO Specialist works about website content Management to an optimal scale by improving page rank within in search Engine which allows maximum website traffic. They also perform test and implement various search Engine Marketing techniques and website layout and advertising search Engine optimization. They have a sound computer technical skills and know the ability to write HTML title tags, revise web structuring, off page optimization with link building and knowledge of the newest search Engine requirements. They add value in the Digital marketing role by knowing how content should be written, they also work with web analytics in relation to target audience.
 

Skills required are

  • Communication skills
  • Conceptualizing
  • Forecasting
  • Keyword research
  • Link building
  • Usability and Information architecture
  • Content Marketing
  • Copywriting skills
  • Video and info graphics.

Salary

Starts from Rs 20000 and goes up to Rs 45000 per month.
 

Academic Qualification

Digital Marketing and SEO certified courses, Google Analytics and tag Manager, Certificate program in Affiliate Marketing, Certificate program in User Experience and User Interaction Design.
 

Guidelines to become a SEO Specialist

  • Taking up an SEO (Search Engine Optimization course.
  • Learning SEO by optimizing their own website
  • Working in a Marketing Agency
  • Get a certification
  • Take on SEO Clients and working on customized SEO.
  • Working as in-house SEO Professional.

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